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Forecast the State of Branded Content with Us

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  • 1 min
What’s in store for brand storytellers and their partners through the end of 2024? Will production increase for brand-funded, non-interruptive programming? What sort of...
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Meet Award Winning Filmmaker Richard Yelland

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  • 2 min
Want weekly exclusive brand storytelling content like this direct to your inbox? Subscribe to the Brand Storytelling Newsletter. Rick Parkhill recently sat down with...
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The Power of Podcasts as Content Companions

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  • 5 min
Jen Moss, Co-Founder & Chief Creative Officer, JAR Audio Want weekly exclusive brand storytelling content like this direct to your inbox? Subscribe to the...
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Aivanta Announces Acquisition of FPT Media, Parent Company of Brand Storytelling and Elevate Conferences

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  • 3 min
New York, NY — January 6th, 2026 — Aivanta, the AI-first experiential media and technology holding company, today announced its acquisition of FPT Media, the organization behind the renowned Brand Storytelling and Elevate conferences. The acquisition marks a significant milestone in Aivanta’s mission to build a next-generation global platform at the intersection of media, marketing, creativity, and AI-driven innovation. For more than a decade, Brand Storytelling—held annually during the...
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Drawing Content Straight from the Source: Q&A with The Yogi Foundation & Passion Point Collective

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  • 4 min
Jordan P. Kelley, Content Director, BrandStorytelling Want weekly exclusive brand storytelling content like this direct to your inbox? Subscribe  to the Brand Storytelling Newsletter. The Yogi Foundation's new storytelling arm, Straight From The Source Studios , has come out of the gate with an initial creative content offering that isn't just unique, artistic, and entertaining, but also signals that the studio and non-profit are refreshingly clear-eyed about what they want to achieve. The...
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What the Future of Critterz Signals for Scaling Story with AI

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  • 3 min
Jordan P. Kelley, Content Director, BrandStorytelling Want weekly exclusive brand storytelling content like this direct to your inbox? Subscribe  to the Brand Storytelling Newsletter. When creative technologist and brand storytelling veteran Nik Kleverov rolled the short version of Critterz at BrandStorytelling's Elevate retreat in 2023 alongside his agency Native Foreign, few might have anticipated the next chapter: a full-length feature collaboration with OpenAI and Vertigo Films. The...
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Brands as Story Engines: Five Strategic Takeaways from BrandStorytelling at MIPCOM 2025

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  • 5 min
Jordan P. Kelley, Content Director, BrandStorytelling Want weekly exclusive brand storytelling content like this direct to your inbox? Subscribe  to the Brand Storytelling Newsletter. Last week in Cannes, the BrandStorytelling Summit at MIPCOM 2025 (October 13th & 14th) convened an expert group of brands, filmmakers, agencies, studios and distributors to lay out the blueprint for how brand-funded entertainment is entering its most operational phase. Participants included: Kim Miller  (Global...