Brand Podcasting Questions, Answered: Q&A with Director of Strategy Jonas Woost
Jordan P. Kelley, Content Director, Brand Storytelling Over the past few months, we’ve heard from the folks at Pacific Content on a number of...
Inside the Content: Q&A with BEN Chief Product Placement Officer Erin Schmidt
Jordan Kelley, Content Director, BrandStorytelling.tv Reese Witherspoon’s character exits her Buick in “Big Little Lies” Ever since Superman crashed through that Marlboro truck in...
Making Branded Content Pop: Q&A with Portal A Co-Founder Zach Blume
Jordan Kelley, Content Director, BrandStorytelling.tv Portal A is an award-winning content company that partners with brands, platforms, and talent to create best-in-class online video...
The Secret Life of an Outdoor Adventure Producer: Q&A with Brand Storyteller Aimee Tetreault
Jordan Kelley, Content Director, BrandStorytelling.tv It’s no secret that outdoor adventure companies own a huge portion of consumer attention when it comes to branded...
Championing Inclusivity Through Content: Q&A with REI’s Chelsea Davis
Jordan Kelley, Content Director, BrandStorytelling.tv REI has been on a roll in recent years using entertaining and informational content to reflect its values of...
Brand Integration and Story Driven Original Content
Live on Zoom – Wednesday, May 19th at 12:00PM PST REGISTER FOR LIVE STREAM HERE Please join us on May 19th for an in-depth...
The Invaluable Distinction Between Relevance and Presence
Davey Spens, Executive Creative Director, Stept Studios Some brands are so focused on being relevant, they forget to be present. It’s easy to fall...
Content That Moves Ep. 19: How Yeti Gave a Brand a Soul
Content That Moves – The Brand Storytelling Podcast is produced in partnership with Credo Nonfiction. Episodes were captured as part of the Brand Storytelling...
On Capturing Authenticity: Q&A with Visual Journalist Alicia Carter
Jordan Kelley, Content Director, BrandStorytelling.tv Alicia Carter is a visual journalist and creative producer, using her storytelling prowess and producorial chops to bridge the...
Wattpad Releases “Keep it Real” Report on Gen Z & Authentic Representation in Advertising
Jordan P. Kelley, Content Director, Brand Storytelling A recent report from Wattpad Brand Partnerships delves into the perspective of Gen Z audiences and how...
This April Fools’ Day, Give Thanks, Not Pranks with T-Mobile
Jordan Kelley, Content Director, BrandStorytelling.tv For years, brands – including T-Mobile – have used April Fools’ Day to grab attention with fun jokes, stunts...
Content That Moves Ep. 21: How Documentary Filmmaking Helps Brands Start with Why
Content That Moves – The Brand Storytelling Podcast is produced in partnership with Credo Nonfiction. Ep 21: Jesse Roesler On How Documentary Filmmaking Helps...
Capturing Art and the Outdoors: Q&A with Bedrock Co-Founder Jim Aikman
Jordan Kelley, Content Director, BrandStorytelling.tv Bedrock Film Works is a full-service video production company offering end-to-end creative and production services with offices in Portland...
Finding Success in Podcasting (And, Why Brand Storytellers Have the Advantage)
Jonas Woost, Director of Strategy, Pacific Content Curious to learn more about brand-funded podcasts? Submit questions here to have them answered in a future...
‘Entertain First, Advertise Second’: Q&A with Made Out East
Jordan P. Kelley, Content Director, Brand Storytelling Much of today’s branded entertainment is designed to compete for audience attention where those audiences live –...
Brand Storytelling to Offer Groundbreaking Brand Film Certification
Industry leaders lend experience and insight with course powered by ETSU JOHNSON CITY, TN (December 6, 2021) – Today’s leaders in business require creative...
Experience the BSN: The Story Club
Live on Zoom – Thursday, May 6th at 11:00AM PST REGISTER FOR THE STORY CLUB HERE The Story Club provides a chance for BSN...
In Today’s Digital Landscape, Brands Need Long-Term Strategic Content Partners
David Bates, Managing Director, ATKPLN In the 30 years I’ve worked in design, branding, and marketing, I’ve seen multiple instances of seismic change that...