6 Tips for Producing a Successful Brand-Funded Film
Jordan Kelley, Content Director, BrandStorytelling.tv On the heels of producing three successful films under the UM Studios banner and having just launched Mediabrands Content...
Jordan Brand Initiates 20-year Partnership with Howard University
Jordan P. Kelley, Content Director, Brand Storytelling Last week, Nike’s Jordan brand announced a 20-year partnership with HBCU Howard University with an emphasis on...
Purpose Matters: Q&A with Molly Battin, Vice President of Marketing for Delta Air Lines
Amanda Turnbull, Contributing Editor, BrandStorytelling.tv Molly Battin, Vice President of Marketing for Delta Air Lines Brand Storytelling spent time with Molly Battin, Delta Air...
REI Partners to Empower Indigenous Narratives with Reciprocity Project
Jordan P. Kelley, Content Director, Brand Storytelling This week, on Indigenous People’s day, REI Co-Op Studios released season one of the Reciprocity Project, a...
How Red Hat Hacked the Success of their Branded Podcast Using Audience Development
Marina Hanna, Marketing Lead, Pacific Content When Brent Simoneaux, a Director of Content at Red Hat (and an ethnographer in a previous life) would...
Cannes Lions 2022: Is There a Future for Sustainable Brand Entertainment?
Carlijn Postma, Speaker and Author of ‘Binge Marketing’ In this miniseries of three articles, Carlijn Postma reports from Cannes Lions 2022 looking at how...
Inside Look at Neutrogena Studios First Film ‘In the Sun’
Live on Zoom – Wednesday, April 21st at 12:00PM PST REGISTER FOR LIVE STREAM HERE “In the Sun” follows the personal journeys of seven...
The Brand Storytelling Network Introduces ‘The Story Club’ For Brands and Partners
Jordan Kelley, Content Director, BrandStorytelling.tv Last week within the Brand Storytelling Network, the members-only executive community program where potential content partners can meet regularly...
5 Brands Telling Stories on TikTok
Jordan P. Kelley, Content Director, Brand Storytelling Want weekly exclusive brand storytelling content like this direct to your inbox? Subscribe to the Brand Storytelling...
Storyfinding with Credo Nonfiction: Q&A with Partners Jesse & Jen Roesler
Jordan Kelley, Content Director, BrandStorytelling.tv Jesse & Jen working remotely at their mobile production office Credo Nonfiction is an Emmy and James Beard Award-winning...
Brand Storytelling Brand Film Certification: Registration Now Open
In December, Brand Storytelling announced our partnership with ETSU Research Corporation in developing and launching the Brand Storytelling Brand Film Certification program. Today, we’re...
Brand Storytelling Live Stream: Anatomy of a Brand-Funded Film
Live on Zoom – Wednesday, April 14th at 12:00PM PST REGISTER FOR LIVE STREAM HERE On the heels of producing three successful films under...
How GoDaddy Turned a CSR Initiative Into a Festival Film: Q&A with Adam Palmer and Sophie Harris
Jordan P. Kelley, Content Director, Brand Storytelling Big Water Summer: A Creation Story recently screened at SXSW as part of its Documentary Shorts Competition...
Green Partnerships, the New Marketing Normal
Live on Zoom – Wednesday, May 5th at 12:00PM PST REGISTER FOR LIVE STREAM HERE Corporate Social Responsibility or Green-washing? More than ever, sustainable...
Brands are Building In-House Film Studios – Here’s Why
Jordan Kelley, Content Director, BrandStorytelling.tv As the execution of brand-funded films by brands becomes more popular, the brands in question are recognizing that best-in-class...
The Elevate Workshops: A Complete Guide
Jordan P. Kelley, Content Director, Brand Storytelling Attendees: Please select 4 workshops below to add to your calendar The Brand Storytelling Team, with the...
Get to Know Pacific Content: Q&A with Co-Founder Steve Pratt
Jordan Kelley, Content Director, BrandStorytelling.tv Curious to learn more about brand-funded podcasts? Submit questions here to have them answered in a future article! Pacific...
Mediabrands Content Studio Appoints Dawn Reese as First U.S. President
Mediabrands Content Studio Dawn Reese (Right) will serve alongside Alejandro Lopez (Left), Chief Creative Officer, bolstering its content offering across U.S. Mediabrands Content Studio...