Vox Media and the Art of Storyhunting
In April of 2019, Vox Media acquired Epic, which includes Epic Magazine, the nonfiction storytelling powerhouse, and its sister company Epic Digital, the true...
NBA 2K League & Brand Partnerships: Q&A with Head of Business Development Lindsay Ullman
Jordan Kelley, Content Director, Brandstorytelling.tv May 5th marked the beginning of the NBA 2K League’s third season. For the uninitiated, the NBA 2K League...
Getting Passionate with Strangers Using Storytelling
Generally, we think of it as rude to talk about ourselves too much in public. We fear we’ll over disclose. We’ll be boring. We’ll...
Much Deserved Accolades for 5B!
Will this inspire more brands to tell impact stories? I was delighted to hear the news from Cannes yesterday – 5B won the Entertainment...
Brand Storytelling Live Streams: The True Story of Brands Telling True Stories
Live on Zoom – Wednesday, April 29th at 12:00PM PST The craft of journalism is traditionally rooted in the relentless pursuit of the truth....
Getting Real about Brands and Impact Films
As more brands move into making content, especially long and short form film, many are starting to make films intended to have social impact....
Technology, Design and the Future for Brands and IPs
By Marti Romances, Creative Director and Co-Founder at Territory Studio, San Francisco We embrace technology at Territory Studio and feel that design will typeface...
Keeping it Real: Q&A with Hinge Creative Director Molly Fedick
When Hinge set out to work with influencers, they didn’t want anyone “safe” — they wanted real. The kind of real that aligned itself...
Brand Storytelling Live Streams: Sports are Cancelled – Storytelling Isn’t
Live on Zoom – Wednesday, April 1st at 1:00PM PST How will brands pivot in a media world without games? What are brands to...
Brand Storytelling Live Streams: Gen Z & How COVID-19 has changed their lives
Live on Zoom – Wednesday, April 15th at 1:00PM PST Gen Z, like the rest of us, have had their world turned upside down due...
New Episode: Marriott Creates Lean Back Entertainment For Travelers
Brand Storytelling is a proud sponsor of Content That Moves by Credo Nonfiction. Episodes were captured at this year’s Brand Storytelling conference and feature...
Q&A with ‘Elevate’ Trail Leader, Digital Strategist Marissa Gluck
This year, Elevate returns to the iconic Stein Eriksen Lodge in Deer Valley, Utah. Elevate will once again be comprised of four ‘trails’, each...
Stirrings of a Branded Doc Backlash – and the Need for Transparency & Best Practices
Late last year – just a few weeks ago – I predicted that we’d see a branded content backlash in 2020. I assumed this...
It’s Time for Branded Content to Break the Rules
As more brands move into long form branded content – meaning feature length documentary or narrative films around 90 minutes – brands increasingly have...
Brand Storytelling 2019 Convenes Top Brands, Decision Makers, & Creatives
Brand Storytelling concluded its third self-titled event on Saturday, January 26th, in Deer Valley, Utah. The exclusive event celebrated the growing class of brand-funded...
Passion Point Collective + HP Find Continued Success with “History of Memory”
This January, Brand Storytelling had the privilege of screening HP’s “History of Memory”, four stories sharing the common theme of the power of the...
Changing Names, Changing the Game : Remedy Television + Branded
Spectrum Productions has, in the last month, evolved its brand identity. In November, CEO & Executive Producer Guy Nickerson announced Spectrum Productions would embark...
Passion Point Collective’s Brand Film Success – Q&A with Founder Marcus Peterzell
Jordan Kelley, Content Director, Brandstorytelling.tv Passion Point Collective Founder Marcus Peterzell The Brand Film Festival US 2020 awarded brands film honors earlier this May,...