Nominate a Brand Storyteller for the Inaugural BrandStorytelling Honor Roll
Nominate a Brand Storyteller Today! You can nominate anyone that is employed by a brand organization and has played an integral role in the...
9 Tips for Brands on Commissioning Successful Short Films or Series
Redglass Pictures recently completed a four-part film series for HP called History of Memory. The series won the Tribeca X award for best episodic...
Get to Know Stun Creative: Q&A with VP Renee Samms
Stun Creative has been in the quality content business for 20 years, their diverse portfolio including commercials, social video, and more. But Stun hasn’t...
What Gen Z Wants From Your Brand Right Now
Live on Zoom – Wednesday, June 24th at 11:00AM PST As soon as the national emergency was declared, Wattpad tapped into their U.S. Gen...
Brand Storytelling Live Streams: Reexamining Career Paths
Live on Zoom – Wednesday, April 1st at 12:00PM PST “When you come to a fork in the road, take it.” – Yogi Berra...
4 Storytelling Tips for Giving The Perfect Toast
We’re heading into the time of year when we say nice things about the people we care about – at work and at home....
Women in Entertainment: Ushering in a New Era of Brand Storytelling
This year, Brand Storytelling 2019 hosted a powerhouse panel presented by Women in Entertainment, the organization bringing together forward-thinkers from all areas of the...
The Rising Star of Branded Content: Podcasts
Over the past few years, podcasting has grown from niche to mainstream medium that has a massive potential for increased growth with its deeply...
YETI Film Tour Sets the Benchmark for Community Building Through Storytelling
In January, YETI announced it would travel across North America and overseas for a 12-stop film tour debuting a collection of unreleased and never-before-seen...
Docs & Brands in a New Streaming World
Live on Zoom – Wednesday, May 20th at 12:00PM PST These stay-at-home days have people cutting the cord and rushing to streaming platforms like...
Sports Are Cancelled – Storytelling Isn’t
I think it is safe to say that not a single individual in sports marketing ever considered a contingency plan for a sports-canceling pandemic....
Get to Know First Media: Q&A with CEO Guy Oranim
Leading the pack through social media platforms, digital, video, and cable television, First Media delivers targeted content to young women and moms through their...
Topgolf Original Series: Q&A with Creative Director Chad Nelson
When it comes to Topgolf, though golf may be in the name, it is just one aspect of this inventive global sports entertainment community’s...
Q&A with ‘Elevate’ Trail Leader, Variety Content Studio’s David S. Cohen
This Summer, Elevate returns to the iconic Stein Eriksen Lodge in Deer Valley, Utah. Elevate will once again be comprised of four ‘trails’, each...
Ten Predictions (and Hopes) for Branded Content in 2020
I’ve been writing top-ten prediction lists for film and media since 2006 – yes, back when my predictions included the final end of VHS...
Marriott International’s Cinematic Series “StoryBooked” Returns With 2nd Season
Marriott’s award-winning Content Studio, in partnership with NBTV Studios, has returned with a second season of StoryBooked – the anthology film series capturing the...
Q&A with New Brand Storytelling Advisory Board Member Greg Manago
Greg Manago’s lifelong passion for telling stories and entertaining audiences found a home in his professional life by way of creating content. As a...
It’s the Most Wonderful (and Noisy) Time of the Year
It’s the most wonderful time of the year… as long as you’re not in marketing. Then it’s the most competitive. With December comes hopes...