Content That Moves Ep. 38: Character is King for Branded Films
Content That Moves - The BrandStorytelling Podcast is produced in partnership with Credo Nonfiction.
Ep. 38: Character is King for Branded Films
Michael Sternoff, Principal Creative Director at Amazon’s Project Kuiper does a deep dive into the art of authentic brand storytelling. He discusses the hero’s journey, the power of spotlighting real people over celebrities, and how brands can take a supporting role in stories that resonate.
About The Podcast
As brands become publishers in the era of digital saturation, how do you create content that stands out and inspires your audience to act? BrandStorytelling and Credo Nonfiction present a new podcast for brand marketers and communications professionals to learn from the most innovative minds in brand storytelling how to create content that that builds meaningful connections and ultimately moves the bottom line. Hosted by Emmy and James Beard award-winning content creator Jesse Roesler.
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