Wattpad Releases “Keep it Real” Report on Gen Z & Authentic Representation in Advertising
Jordan P. Kelley, Content Director, Brand Storytelling A recent report from Wattpad Brand Partnerships delves into the perspective of Gen...
Universal Orlando Launches Innovative Storytelling Platform 'Discover Universal'
Universal Orlando News Today marks the launch of Universal Orlando Resort’s all-new “Discover Universal” hub – a trip-planning site that...
'Entertain First, Advertise Second': Q&A with Made Out East
Jordan P. Kelley, Content Director, Brand Storytelling Much of today's branded entertainment is designed to compete for audience...